It has been over a decade now that Internet and Mobile have been integrated into our daily lives… we are now approaching the reality where information technology embeds itself into urban planning and architecture. But how will these new media evolve in the physical city? How will social media, crowd sourcing, open source and desktop widgets look like a physical expansion of their digital interface?
The answer to these questions can be found in the principle of a ‘CloudMrkt’.
A ‘CloudMrkt ‘is a place in the city where the digital and physical worlds meet each other literally. By making use of local forces and connecting neighbourhoods economic, social and environmental issues city-values can increase. ‘CloudMrkt ‘claims that it should be possible to use the power of the Internet’s community building and resource sharing and translate this to a local digital and physical use. In a centralized ‘Cloudmrkt’ building networking, brainstorming sessions, lunches and workshops can be held. Every participating company gets a digital toolkit and will be able to visit the ‘Cloudmrkt’ building where three large digital displays (wall Exchange, Dream Wall and Data Wall) inform you about your ‘new’ neighbourhood. The area for such an intervention has been explored, Amsterdam-East Westport, an industrial / business area with 350 companies.
CloudMrkt: a project by NUM
NUM (New Urban Media, collaboration between noolio+ and PortYourDreams)
noolio+, buildings are no objects, it is always about the space. but what does ‘noolio’ mean? noolio represents a equilibrium between nature and design. but also a equilibrium between object and non-object; between interior and exterior; between a building (or item) and his surroundings; between technology and design. this office will always use this harmonic approach. www.noolioplus.com
* the energy required to power the internet now produces more pollution than all aviation worldwide. (r. grigonis, tmc’s, 2008)
* it took 200 years to fill the national library of the us. today we produce that amount of information every 15 minutes. (next world, discoverychannel, 2009)
* youtube delivers 13 hours of video every minute. (b. faes, google, 2008)
* every day 175.000 blogs are being created. (technorati, 2008)
* 70% of the web’s content is produces by teenagers. (ofcom uk, 2007)
* june 1993; 130 websites worldwide. (wgs, m. grey, 2009)
and this..
* search engines work on base of popularity not on base of reliability. (the@-culture, a. keen, 2008)
* can the web be good if it aggressively degrades an idea so vital as that of friendship. (we-think, c. leadbeater, 2008)
welcome to the digital era; where the web sets us free and we are fully able to express ourselves creatively. the future is ours; the web appeases our hunger for recognition. our trendy web 2.0 encourages us to make society more open and egalitarian. all over the world people organize and share their lives on social networking sites like facebook, myspace and twitter. software becomes social and is replaced by webservices. our collective intelligence is being fed by blogs and wikipedia. this user generated content is free, easily accessible and unlimited.
the new web is revolutionary and tempting. but there are drawbacks to it. despite it’s fast changes, internet still is an immature and chaotic medium. our money, our secrets and our lives become digital and vulnerable. public is becoming the new private and the signal-noise proportion increases explosively. but does this mean that reliable and qualitative information decreases?
economically and culturally the web seems to destroy many valuable things; the music, film, and newspaper industry wrestle with great losses. (micro)bloggers and the ‘youtube-generation’ take over, mainly free of charge. ’less is bore’ seems to be the web’s general practice. high quality is overlooked by quantitative tinkering; or not? how will we look back 10, 20 years from now?
we are living in times of abundance (with a surplus of similarity….). people are becoming more demanding but more difficult to connect with due to increasing choices and decreasing time. the average web visitor is impatient and quickly bored. does the web provide shallowness? what about depth? do we need to look beyond more speed and large numbers?